PHOTO COURTESY OF VAN CLEEF & ARPELS
Van Cleef & Arpels unveils its first duplex boutique in Southeast Asia at ION Orchard, and it offers far more than retail. Arranged like an elegant French apartment, the space is a full-fledged promenade into the maison’s poetic universe. You’ll even find a bucolic greenhouse that reflects both the jeweller’s cherished inspirations and Singapore’s garden-city identity.
PHOTO COURTESY OF VAN CLEEF & ARPELS
As you step inside, an intimate alcove sets the tone with lush décor and quiet charm. Tropical-bloom wallpaper frames gleaming jewellery displays, heightening the feeling of wandering into an enchanted garden. The two-level boutique then unfolds as a journey, with natural light illuminating your way through private salons. Each channels an airy French apartment, a chic sanctuary for jewellery shopping.
PHOTO COURTESY OF VAN CLEEF & ARPELS
Besides signature designs, the boutique spotlights whimsical creations that demonstrate the maison’s jewellery and watchmaking mastery. Highlights include the paved Flower Brooch from 1927, its delicate articulation echoing the orchid greenhouse. Treasure Island also makes its Singapore debut. The high jewellery collection renders Robert Louis Stevenson’s tale with fantastical flora, exotic fauna and mythical characters in precious stones.
And yet, there is still more to experience. For the festive season, the maison unveils an ephemeral winter forest installation created with designers Burcu & Geoffrey. Inspired by the iconic Alhambra collection, the scenography transforms the outdoor façade into a silvered dreamscape. It forms a captivating counterpoint to the tropical world within and invites multiple visits.
Running until 1 January 2026, the installation completes the boutique’s poetic narrative. Together, the duplex, the greenhouse and the seasonal tableau reflect Van Cleef & Arpels’ ongoing devotion to beauty and craft.
