PHOTOS COURTESY OF THE RESPECTIVE BRANDS
The global fashion landscape continues to be reshaped by emerging voices from across Asia. Four standout brands in particular, each hailing from a different part of the continent, are gaining international attention for their forward-thinking approach to bag design. All led by Asian creatives, these labels are redefining modern accessories with silhouettes worth putting on your bag radar.
01 - BOYY Hungry Chili, SGD2126
Launched in 2005 by Thai designer Wannasiri Kongman and Jesse Dorsey, this Bangkok-based brand is renowned for its buckle-forward designs. Most notable are the Bobby and Devon, which feature oversized hardware and structured belt flaps.
True to its playful, offbeat spirit, BOYY’s latest novelty is the Chili, sculpted to resemble the iconic red pepper. The Hungry Chili variation comes complete with a silver fork-shaped handle and wooden stem. It scores extra points for blending cheeky artistry while paying homage to a quintessential Asian spice. BOYY
02 - Cafuné Medium Stance, SGD825
Co-founded in 2015 by lifelong friends Queenie Fan and Day Lau, Cafuné is a Hong Kong-based label. One that has built a loyal following for its clean, minimalist aesthetic.
For example, its signature Stance that now comes in a medium size measuring 27 cm wide by 15 cm high. The top-handle bag retains the gold C-Lock closure and trapezoidal form, while offering ample space for daily essentials. Each piece also includes a matching leather sling for easy, hands-free styling. CAFUNÉ
03 - Osoi Boat Mini, USD470
Founded in 2016 by designer Heejin Kang in Seoul, Osoi offers an array of contemporary bags characterised by understated ease. The brand’s name, which means ‘slow’ or ‘unhurried’, reflects its philosophy of releasing styles quietly throughout the year.
Besides established favourites like the Brocle Tote, the Boat Mini has emerged as a rising star. Its rigid upper frame and soft, curved base create a chic, functional silhouette that further embodies Osoi’s refined simplicity. OSOI
04 - Songmont Large Yore Hobo Bag, USD539
Founded by Fu Song in 2013, Songmont quickly gained prominence in the realm of Chinese fashion for bags inspired by nature and Chinese cultural motifs. Take, for example, the soft, sculptural Song Bag that draws from the form of a swallow kite.
Then there’s the Yore collection that recently expanded to include a new hobo-style bag crafted in supple suede. Boasting multiple pockets and compartments, the Large Yore Hobo offers exceptional organisation. This also includes a magnetic slip pocket at the front that holds a mobile phone with ease. SONGMONT
For more information, do visit the brands’ respective sites
PHOTOS COURTESY OF THE RESPECTIVE BRANDS
