PHOTO COURTESY OF DIOR
When Dior first launched the 30 Montaigne series, the bags predominantly came in a boxy silhouette. It featured sharp corners and an oversized CD buckle disguising a clasp in the middle. The flap bag immediately stood out for its sophisticated good looks.
Over the seasons since then, Dior has continued to update it with subtle tweaks. First came the evolution of the strap, transitioning from full-leather options to a mix of leather and gold-tone chains for a dressier twist. Next came the structured 30 Montaigne Box Bag, which is even boxier and smaller than the OG. Then the east-west style saw the 30 Montaigne widened to create an elongated profile.
Recently, Dior went back to the drawing board and came up with the curvaceous 30 Montaigne Avenue. Named after the maison’s flagship in Paris, it is curvy in all the right places. The new bag comes in a single size with dimensions similar to that of the east-west silhouette at 22.5 cm wide and 12.5 cm high.
Featuring an antique gold-finish CD twist-lock clasp, it is paired with an adjustable gold-and-enamel CD chain link strap. Within, you will find a well-compartmentalised interior with multiple slots and pockets to keep all your essentials in place. Sure to satisfy your inner OCD, the 30 Montaigne Avenue contains three gusseted compartments for a quick day or evening out.
Priced at SGD5200, the 30 Montaigne Avenue currently offers five options, starting with #DiorOblique canvas in blue. If you prefer smooth box calfskin leather, pick from classic Black and three new shades: Dusty Ivory, Ethereal Gray and Heritage Pink. Ready to embrace the curves of this new classic?