La Prairie Opens Its Cobalt Immersion Pop-Up & Café At ION Orchard

The world of La Prairie is inextricably linked to the world of art. The vibrant blue packaging of its Skin Caviar collection, for example, takes inspiration from the work of artist Niki de Saint Phalle.

For the Skin Caviar Luxe Cream’s 25th anniversary, the Swiss luxury skincare house launches a Cobalt Immersion pop-up to celebrate the iconic blue hue.

PHOTO COURTESY OF LA PRAIRIE

Decked out in the rich blue hue juxtaposed with creamy beige tones, the immersive space merges science and beauty. Visitors can take their time to appreciate the sensorial design and experiential elements. Simultaneously, enjoy cutting-edge formulations that harness the power of Swiss caviar to contour, lift and tighten skin.

The pop-up also offers the exclusive opportunity to be among the first to try the reinvented Skin Caviar Luxe Cream. Remastered the first time since its launch in 1987, the new formula only launches islandwide in September. Featuring Caviar Micro-Nutrients alongside its Caviar Premiere, it delivers 300 nutrients to support skin’s metabolism and restore its youthful structure. The new Skin Caviar Luxe Cream will be available in two textures: Luxe Cream and a lighter Luxe Cream Sheer.

Not sure which you’ll prefer? The pop-up offers personalised consultations, so brand ambassadors can help you find your perfect La Prairie match. There will also be engraving services for purchases at the outpost and relaxing hand massages for some midday pampering.

PHOTO COURTESY OF LA PRAIRIE

The Cobalt Immersion pop-up will also be home to La Prairie’s first Cobalt Café in Asia. Here, visitors can redeem a limited-edition pastry and coffee set after completing an experiential journey.

The exclusive pastry is inspired by the beauty and serenity of the Swiss Alps and is created with a local twist in collaboration with Keong Saik Bakery. Before you leave, be sure to check out a reinterpretation of the signature blue jar by designer Sabine Marcelis.

It showcases the new Skin Caviar Luxe Cream with a swivel tray, together with a spatula that doubles as an applicator and massage tool. The bespoke skincare set is a limited-edition work of art, with only four available in Singapore. Ready for some luxurious respite at the one-stop beauty pampering and café experience amidst the colour of luck and joy?

La Prairie's Cobalt Immersion pop-up is now open to the public until 31 August, from 10 am to 9 pm daily, at ION Orchard’s ground level atrium.

For more information, do visit LAPRAIRIE.com

PHOTOS COURTESY OF LA PRAIRIE