Tiffany & Co.: Legendary Style Campaign


What do fashion visionary Grace Coddington, personalties Elle Fanning, Lupita Nyong’o and Christy Turlington Burns and Tiffany & Co. have in common? All legends in their own right, they have come together for Coddington’s first campaign for Tiffany & Co., in a campaign aptly named Legendary Style.

Lensed by acclaimed photographer David Sims (who also directed a series of short black and white videos for the campaign), each lady shares her interpretation of legendary style, be it Nyong’o’s ‘legendary style is iconic, it’s one of a kind’, to Fanning’s ‘It’s this radiance, it’s like this person has this twinkle or this thing that you just want to latch on to, that’s what makes it legendary.’

As far as I’m concerned though, while all 3 women here are exemplary in their own right, the true legends for me will be the jewellery they are wearing, from Fanning’s Tiffany Keys to Turlington’s Diamond by the Yard and Nyong’o’s more recent house creation, the Tiffany T, which are all legends in their own right.

Images: Tiffany & Co.

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