The Labubu X Hello Kitty & Friends Capsule Is The Cutest Thing You’ll See Today
PHOTO COURTESY OF POP MART
Pop Mart’s wildly popular Labubu returns, and she’s cuter than ever, believe it or not. Mark your calendars for 13 March 2026, because that’s when the highly anticipated The Monsters x Sanrio collection arrives. This playful drop unites Labubu with Hello Kitty, two of the most beloved characters worldwide.
The collaboration, surely a dream come true for both sets of fans, introduces two key releases. First comes The Monsters x Hello Kitty And Friends Series – Vinyl Plush Pendant Blind Box. Here, Labubu takes on the identities of your Sanrio favourites. Each rendition features signature headgear and cosy outfits that channel the characters perfectly.
PHOTO COURTESY OF POP MART
Sold in blind box format, the series sees six regular editions and one ultra-secret variant. The standard lineup sees Labubu dressing as Hello Kitty, Kuromi, My Melody, Cinnamoroll, Pompompurin and Pochacco. Meanwhile, collectors have just a 1 in 72 chance to snag the rare Classic Hello Kitty edition. This brown Labubu sports Hello Kitty’s iconic red bow, yellow shirt, blue overalls and heart-shaped Hello Kitty bag.
Each pendant measures about 9 cm by 17.5 cm and includes a handy hanging loop. In other words, it doubles as an easy bag accessory. Expect to pay SGD37.90 for a single blind box or drop SGD227.40 for a full set of six. Collectors, you know the drill.
For those who prefer something bigger, the collection also includes The Monsters x Hello Kitty Vinyl Plush Doll (SGD129.90). The 38-cm-tall Labubu arrives ready for a dreamy slumber party in a blue tee, red overalls, Hello Kitty eye mask and a heart-shaped pillow. With posable hands, movable feet and sliding eyes adding playful expression, it certainly makes a kawaii addition to any collection.
