PHOTO COURTESY OF LOUIS VUITTON
Following stops in Shanghai, New York and Seoul, the Louis Vuitton Hotel pop-up now touches down in Bangkok, Thailand. From 11 February 2026, the immersive destination takes over Baan Trok Tua Ngork, a century-old residence in one of the city’s richest cultural quarters. Unveiled as part of the maison’s 130th anniversary of the iconic Monogram, it marks a milestone moment.
Serving as the exclusive Southeast Asian outpost, the four-level space unfolds like a grand hotel steeped in fashion history. It honours Louis Vuitton’s enduring link to travel while celebrating the Monogram’s elegant evolution. Created in 1896 by George Vuitton as a tribute to his father, the motif grew from a mark of authenticity into a universal symbol of savoir-faire and modernity.
PHOTO COURTESY OF LOUIS VUITTON
At the Louis Vuitton Hotel, the journey begins with a façade lined in LV flags. Guests enter an arrival area before they are guided upstairs. On level two, the Keepall Lobby celebrates the 1930 icon that redefined luggage with foldable construction and resilient Monogram Canvas. Nearby, the Speedy P9 Safe Room spotlights Pharrell Williams’ contemporary Speedy P9, crafted through 240 meticulous steps.
The same floor houses a conciergerie offering hot-stamping and exclusive customisation for the Bangkok pop-up. Then level three introduces a playful shift in mood. The Neverfull Gym highlights the 2007 carryall that weighs just 800 g but holds up to 100 kg. Just beside it, the intimate Noe Bar nods to the 1932 Noe that was first conceived to carry champagne bottles.
PHOTO COURTESY OF LOUIS VUITTON
Upstairs, the Speedy Room 1930 immerses visitors in the Speedy’s heritage. This installation also comes complete with a vintage telephone that recounts its tale. Finally, the experience culminates at the Alma Terrace. Sweeping Parisian vistas flicker across a large screen, celebrating the Art Deco elegance of the iconic Alma bag.
Ready for a chic check-in at this fashion destination? The Louis Vuitton Hotel pop-up in Bangkok opens daily from 11 AM to 8 PM, Mondays to Thursdays. On Fridays to Sundays, it runs from 10 AM to 9 PM. Entrance is complimentary but advanced reservations are recommended. Be sure to visit before it closes on 15 March 2026.
