PHOTO COURTESY OF LOEWE
Forget everything you thought you knew about Loewe’s new On collab. Now in its eighth run, the collaboration debuts an all-new silhouette for fall-winter 2025. Meet the Cloudsolo, the first sneaker co-designed by both brands, seamlessly blending Swiss engineering with Spanish design flair.
The most striking feature is its deliberate approach to comfort. Breaking away from On’s signature multi-Cloud system, this is the first to feature a single CloudTec®️ element in the heel. More than a visual statement, it’s also a recalibration of On’s core technology for the demands of everyday movement.
PHOTO COURTESY OF LOEWE
Where performance shoes often chase speed, the Cloudsolo leans into sophisticated ease. A full Helion™️ superfoam midsole cushions every step, perfectly tuned for the rhythms of city life. The semi-translucent technical mesh upper delivers breathability, while co-branded logos appear on the Pebble toggle with adjustable laces, tongue and sides.
PHOTO COURTESY OF LOEWE
For fans of the classics, the Loewe x On Cloudtilt also returns in new seasonal shades. This time, the knitted mesh sock upper comes in either Denim Grey or Denim Blue. The collection also extends beyond sneakers, offering everyday ready-to-wear essentials like bras, T-shirts and performance shorts.
Of course, the Cloudsolo remains the visual anchor, available in vibrant Turquoise, Orange and Lime Green, alongside timeless neutrals. The collection launches on 16 October in stores and online, with early access for pre-registered customers on 15 October.
For more information, do visit LOEWE.com
