PHOTO COURTESY OF CHANEL
Chanel takes a bold step forward in Singapore with the opening of its first-ever shoe-only boutique. Located on Level 1 of ION Orchard, the space which spans over 125 sqm is a sanctuary for footwear lovers. Elevated by refined design, it bears all the unmistakable codes of the French maison.
PHOTO COURTESY OF CHANEL
Designed by longtime collaborator Peter Marino, the boutique translates Gabrielle Chanel’s timeless palette of white, beige and black into an intimate, modern setting. Expansive windows and soft golden alcoves draw passers-by in, revealing gleaming rows of meticulously displayed shoes.
Inside, bespoke carpets meet glossy black lacquered floors, while tweed sofas invite guests to sit, shop and slip into Chanel style. Art and craftsmanship take centrestage, with a sculptural chandelier in golden brass and rock crystal by Goossens hanging above. Complementing these, a camellia painting by Peter Dayton pays homage to Mademoiselle Chanel’s favourite flower.
PHOTO COURTESY OF CHANEL
Beyond the décor lies an equally dazzling line-up of shoes. Expect signature styles, such as the two-tone slingback and classic ballet flat. Alongside are the latest fall-winter 2025 creations, including sleek black stretch and patent ankle boots set on pearl heels. In other words, a collection as covetable as the space itself.
Chanel's Shoe Boutique is now open at ION Orchard Level 1, from 10AM to 10PM daily. Certainly a must-visit for every shoe devotee with couture taste and wanderlust soles.
