The Evolution Of An Icon With Fred’s Force 10 Rise

PHOTO COURTESY OF FRED

PHOTO COURTESY OF FRED

Fred’s Force 10 is a masterclass in adaptable jewellery design. Born out of Fred Samuel and his sons’ passion for sailing nearly 60 years ago, the symbolic cable and buckle design of the original bracelet has since evolved into a diverse collection of rings, necklaces, earrings and more. Today, a new icon rises with the new Force 10 Rise.

PHOTO COURTESY OF FRED

Perfect for assertive individuals who appreciate extra shine, additional diamond pavé detailing adorns the signature buckle. Selected pieces like rings and necklaces will also feature an additional line of diamonds on the side. The diamond-encrusted buckle also shifts to a more prominent position, signalling a move towards a more refined approach.

This March, five novelties are joining the family. The Force 10 Rise earrings will come in small and large models. The former features a half-moon shape with half-paved diamonds, while the latter is a hoop style with full-paved diamonds.

There will also be a smaller Force 10 Rise ear cuff, which you can stack with the others or wear individually. An equally chic band ring with sizes ranging from 46 to 58 will also debut, alongside an all-new Force 10 Rise necklace.

All five will come in either pink gold or white gold, giving you different styling and layering options. Get ready to experience a renewed sense of brilliance with Fred’s Force 10 Rise.

For more information, do visit FRED.com

PHOTOS COURTESY OF FRED

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