PHOTO COURTESY OF APPLE
What comes to mind when you think of the term AI? With Apple, that goes beyond mere artificial intelligence, with the tech giant unveiling Apple Intelligence in its new line of #iPhone16 devices. It not only streamlines daily tasks, but also introduces new writing tools and audio-to-text transcription. Subsequent updates will include Image Playground and Genmoji, which elevates emojis to a new level.
Beyond Apple Intelligence, the new #iPhone16 and #iPhone16Plus are designed to power you throughout the day. Thanks to a rework of the internal design, these new devices dissipate heat with enhanced efficiency. Thus translating into an optimised battery life that supports up to 27 hours of video playback.
Crafted in aluminium with Ceramic Shield display, the 6.1-inch #iPhone16 and 6.7-inch #iPhone16Plus come in five exciting colours. Choose from Black, Pink, Teal, Ultramarine and White, which also extend to the colour-infused back glass. Both models have Super Retina XDR display and the Dynamic Island feature for enhanced interaction.
Another new feature is the Action button on the side for quickly switching between sound operations and apps like Magnifier or Voice Memos. Camera Control also lets you take photos and record videos with a simple click of a button. Furthermore, an updated preview function allows simple adjustments to zoom, exposure and depth of field.
PHOTO COURTESY OF APPLE
Of course, Apple’s 6.3-inch #iPhone16Pro and 6.9-inch #iPhone16Max will appeal to those who love the ultimate iPhone experience. Powered by the A18 Pro chip and 6-core GPU, the durable titanium devices come in sleek Black, Desert, Natural and White finishes. They feature ProMotion technology and Always-On capability, while supporting up to 33 hours of video playback.
The Pro camera system, upgraded with a 48MP Fusion camera, offers 4K Dolby Vision recording at 120 fps. Experience zero shutter lag for 48MP ProRAW photos, and the telephoto lens now reaches 5x so you can capture pictures with enhanced quality from afar.
Can’t wait to get your hands on the #iPhone16? Pre-orders commence on 13 September at 8pm, while storewide availability starts a week later on 20 September. Prices begin at SGD1299 and SGD1399 for the #iPhone16 and #iPhone16Plus, while the #iPhone16Pro and #iPhone16ProMax start at SGD1599 and SGD1899 respectively.