PHOTO COURTESY OF DIOR
With a harmonious blend of tradition and innovation, the Chiffre Rouge watch embodies the spirit of Dior. Further accentuating its distinctive style is the architectural asymmetry of its two-part case, which gracefully tapers into a bold profile. Two decades since its creation, the collection’s recent evolution further introduces two new models to suit varying tastes.
True to the OG, the signature red crown at the four o’clock mark and matching hands dance in synchrony. Not forgetting the number eight, along with the date indicator, also in vibrant red. This is a nod to Monsieur Christian Dior’s penchant for the lucky number, as well as the hue he once famously described as ‘the colour of life’.
PHOTO COURTESY OF DIOR
The new timepieces preserve such iconic Chiffre Rouge codes while introducing fresh elements. The most outstanding is, of course, the timeless Cannage motif on the dial and oscillating weight visible through the caseback. This captivating detail truly elevates the timepiece to a work of art.
Seamlessly blending masculine and feminine aesthetics, exquisite rose gold accents punctuate the dial and hour hands. Coming in 38 MM and 41 MM options also means there is a choice for every wrist. To further enhance personalisation, interchangeable grey bracelets invite experimentation with style.
The new Chiffre Rouge capsule arrives in October with the launch of limited-edition models produced in 100 pieces. The 38 MM timepiece will come with the rubber Macrocannage bracelet, while the 41 MM version has an additional chronograph function paired with an exotic alligator strap.
