PHOTO COURTESY OF DIOR
“Make me a perfume that smells like love,” said Christian Dior to perfumer Paul Vacher in 1947. That led to the birth of Dior’s first fragrance, Miss Dior. Fast forward to 2024, and the evolution of that sensual floral chypre leads us to her latest chapter. Meet the new Miss Dior Parfum.
Referring to Monsieur Dior’s younger sister Catherine, the original Miss Dior painted an olfactory portrait of a dream garden. Reimagined by Dior Perfume’s creation director Francis Kurkdjian, the new interpretation is the most potent rendition yet. It reappropriates the iconic jasmine note, infusing it with the spirit of contemporary youth.
Using a special extraction process, a star jasmine note with delectably fruity notes of wild strawberry defines the new composition. Hints of sparkling mandarin first brightens this surprising rosiness, then contrasts perfectly with sensual ambery woods for an intense yet luminous finish.
A distinctive Miss Dior rectangular glass bottle showcases the pink juice to perfection. Its base and sides feature engravings of the emblematic houndstooth motif. As for the finishing touch? The celebrated swallow’s tail bow woven from lurex threads in a silvery hue is tied at the neck.
Priced from SGD172 for 35ML, the Miss Dior Parfum is now available at all Dior Beauty boutiques, counters and online.
For more information, do visit DIOR.com
PHOTO COURTESY OF DIOR
