This Spectrum Collections X Hello Kitty Collab Is The Cutest Thing You’ll See Today


Spectrum Collections has teamed up with Hello Kitty to launch an impossibly cute collection of makeup tools that will bring cheer to you for days. The British beauty brand, known for dreaming up some of the prettiest makeup brushes on the scene, has created a brunch-inspired range that features everyone’s favourite Sanrio character, complete with adorable packaging that takes influence from food items. The full menu serves up five sugary treats, all to satisfy your makeup creation cravings.


For starters, there’s a 10 Piece Fluffy Pancake Brush Set (SGD88) with fluffy bristles, creamy pink handles, and strawberry red Hello Kitty detailing, for all your makeup needs. And if you can’t decide which brushes you need, there’s a 4 Piece Brunch Set (SGD40) with multi-tasking brushes. They work wonderfully with powder, creams, and liquids, to do a little bit of everything, from complexion to concealer and eyes to cheeks.

You also won’t want to miss the Sugar Cube Kabuki Brush (SGD26), which you would have guessed from its name, resembles a sugar cube. Its candy pink bristles, white handle with Hello Kitty features and removable red bow will surely bring joy the next time you are mattifying, bronzing or finishing your look. And if makeup sponges are your thing, consider the Sweet Strawberry Sponge Set (SGD26), which offers three sponges in different colours and sizes to ace your base. There’s even one that’s modelled after a strawberry, cute!

And lastly, if you prefer to store your brushes in a bag, you have to get the collector-worthy Cuteshake Bag (SGD59) that resembles a milk carton. It measures 8.5 cm in width, 18 cm in height, and 8 cm in depth, just the right size to hold all your makeup tools, surely a delightful addition to any vanity. You’ll also be glad to know that it comes with detachable straps and doubles as a day bag that easily fits your phone, keys, and other makeup essentials for days when you would like to add a pop of sugary style to any outfit. What’s sweeter than that?

The Spectrum Collections X Hello Kitty collection will be dropping on 23 July 2021 at 1 AM Singapore time, and will be available on their e-commerce site which offers international shipping to Singapore for an extra fee, as well as online via ASOS.

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