Could Gucci’s #GucciDiana Be Your New Fave Go-To Bag?


Consider this as a refresher to the iconic bamboo bag that was launched recently, officially known as the #GucciDiana that was modelled after the signature tote that first appeared at Gucci back in 1991. 20 years on, this classic number looks set on becoming your new favourite, all thanks to several refreshing tweaks (and additions) dreamt up by Creative Director Alessandro Michele.


For one, it now comes in 3 different sizes, showcasing the versatility of the #GucciDiana that will suit ladies with different needs. Go for the mini (SGD3400) if you’re looking for a small and compact companion, measuring 20 cm wide and 16 cm that will look just right when worn across the body via the elongated leather strap. 

The Small #GucciDiana (SGD4450) would be the next size up, and you can think of it as the perfect in-between at 27 cm wide and 24 cm high. Great for keeping bigger items like your favourite continental wallet and a small pouch containing all your beauty essentials, you can always pick this option for days that require you to be out of the house from day to night.

Then there’s the medium (SGD5480), also the largest size available for the #GucciDiana right now, that measures some 35 cm wide and 30 cm high. A full-fledged leather tote built for work and weekends, tech gadgets like your iPad will fit comfortably within, along with ample space for everything else.

Do note that all bags in the #GucciDiana family come in full leather, save for that signature handle which is made from bamboo, of course. Even the detachable neon bands (they are meant to keep the rounded shape of the handles) are crafted from leather, giving you an eye-catching yet functional bag that’s not to be missed.

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