Gucci Bloom Profumo Di Fiori



Gucci’s Bloom range isn’t going anywhere anytime soon. The fragrance pillar, developed under creative director Alessandro Michele’s vision, is offering another option (and temptation) for fans of the Bloom family with its fifth addition, Profumo Di Fiori EDP.

Decked out in a standout yellow shade, the beautiful bloom stays true to the original that was inspired by the idea of absolute authenticity and the freedom to be one’s self. While hints of its predecessor’s DNA of fresh greenness, rich florals of jasmine and depth of tuberose linger, the new version is one that is warmer and more sensual.

Composed by master perfumer Alberto Morillas, the woody, white floral is likened to entering the world of nature. Enriched with facets of ylang ylang, it offers a radiant twist that’s perfectly balanced with sandalwood and the smooth creaminess of sun-drenched wood. The dry down leaves a distinctive trail of orris concrete, benzoin and a sensual cloud of musks that will leave you coming back for more.

Inside the packaging that’s covered in a Toile de Jouy Herbarium house print of leaves, cherry branches, and flowers, you’ll find the juice presented in a sleek lacquered square-shaped bottle, in a honey yellow inspired by the luminosity of the scent, that’s adorned with the Gucci label ribbed and framed in black.

Priced at SGD146 for 30 ml, SGD184 for 50 ml and SGD257 for 100 ml, Gucci’s new Bloom Profumo di Fiori EDP is now available at Gucci Beauty counters at Takashimaya Departmental Store’s Beauty Hall and TANGS at Tang Plaza, and online via Sephora.

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