Fendi F/W18 Help Bag Charm & Tote


If you’re big on being an eco warrior and doing your part for the environment, then here’s something that’s right up your alley. From Fendi’s Fall-Winter 2018 collection comes the Help Bag Charm & Tote (SGD860), a nifty little number that helps you reduce plastic waste. How? Tucked inside the little round leather charm that’s stamped with Fendi’s house logo (officially known as Fendi Stamp but affectionately known as the ‘ang ku kueh’) is a nylon tote bag that comes printed with the F Déco motif.

So what makes this different from the regular ones already on the market? Nothing really, but because those are really hideous (and more often than not you’ll buy them but end up not actually using them), you know with the Fendi one you will because a) it is really cute as a bag charm as well, b) which means you’ll actually hang it on your bag when you head out and c) probably use it more than the one you bought but ‘forgot’ to bring out.

Yes, the logic may be warped but it is still better than using plastic bags on any given day.

Image: Fendi

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