Chanel Boyfriend Black Dial Steel Watch Collection


There aren’t many real reasons in today’s world one would actually wear a watch, I mean, even for me, my iPhone is my immediate go-to if I need to check on the time whenever I’m not wearing a timepiece on my wrist. But strangely (and I tried this a couple of times) when there’s a watch on me, I would inadvertently glance at my wrist if I need to check on what time it is. In other words, it’s instinctive, like my brain is pre-conditioned to do it almost naturally.

Maybe I’m old-school that way (ok, ok, just old), but I would think most of you out there would agree with me (and be doing the same thing most of the time). And if that’s truly so, I’m also pretty sure most of you would agree that what we wear on the wrist is important too, a watch that’s at the very least a) aesthetically-pleasing, b) tells time accurately and of course c) must have a backstory that we all can relate to.

Which brings me to Chanel Horlogerie‘s new timepiece offering, the Boyfriend. The watch itself isn’t new, but for 2016 it’s offered for the first time in steel. Yes, the bezel is all steel, a material that’s not only hardwearing but extremely sleek as well. Shaped like an octagon, it’s also an iconic shape that’s familiar to fans of Chanel, a masculine take on the Première watch, the stopper on the fragrance No.5 and a tribute to the layout of Place Vendôme in Paris.


A beautifully elegant timepiece, this particular incarnation of Chanel’s Boyfriend is also perfect for the independent woman of today, and one who appreciates its strong lines, refined design and of course, that signature shape. Available in two variations: one’s simply in steel (SGD6150) while the other comes bejewelled with 62 brilliant-cut diamonds (price on application). Guaranteed to give you that extra spring in your step, you can skip on down to Chanel’s Fine Jewellery & Watches boutique at Ngee Ann City for a closer look at your potential new Boyfriend.

Images: Chanel

YOU SHOULD SEE: Chanel: The Art Of Beautiful Watchmaking
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View STORE LOCATOR to find CHANEL in Singapore

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