Loewe S/S16 Techno Chrome Amazona


For those of you waiting upon J.W. Anderson for Loewe’s Japan-inspired S/S16 collection for men, here’s good news. Already launched at the new Casa Loewe concept store at Paragon (which also happens to be the 3rd such boutique in the world after Tokyo and Milan), you’ll find a good smattering of RTW, bags and accessories, including the Techno Chrome Amazona that’s shown above.

Measuring some 36.5 cm across and adorned with motif patches that Anderson found in reference material while on holiday in Tokyo, most of you familiar with the Amazona of yore will notice a refreshed look that’s actually more in keeping with the original that came out decades ago.

Gone is the lock, the leather name tag now replaces the key fob, even the logo has been moved from the centre of the bag to the side. It’s also structurally cleaner, and somewhat less ‘clunky’ than the old version, which you’ll immediately see if you place an old one and a new one side by side. Priced at SGD4850 (it is the seasonal offering, after all), you’ll find this and the manga-inspired cotton-twill Shopper (yes, that’s much cheaper too) at the new store.


For those of you, however, who would prefer something larger and a little more classic (in other words, something you’ll actually keep using year after year), why not check out the refreshed Amazona44, stunning in calfskin leather and available in many colours but the one that has got me all excited is this one in, you guessed it, Khaki Green. Priced at SGD3990, the only drawback is the fact that it doesn’t come with any shoulder sling unlike the smaller Amazona bags.

Images: Loewe

YOU SHOULD SEE: First Casa Loewe Opens In SEA At Paragon SG

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