Titled A Sporting Life, the Spring-Summer 2013 Hermès ad campaign is once again as delightful as it is whimsical. Set in Lake Como and beautifully shot by Nathaniel Goldberg, Norwegian model Iselin Steiro frolicks, plays, cycles and skates (with a Berline on her back, no less) her way around a refreshing campaign away from the same old, same old ads. It never fails to bring a smile to my face every single time.

It’s a sporting life. It’s a beautiful life.

Images: Hermès

YOU SHOULD SEE: Hermès: Long Live Sport
YOU SHOULD SEE: Hermès Berline