In case you missed the title of this post because you were busy ogling Jamie Dornan, Calvin Klein Underwear is celebrating their 30th anniversary this year.
Yes folks, it has been 30 years since the line was first launched in 1982, and while many of you won’t remember what you’ve bought from them over the years (I sure don’t), I’m sure you’ll remember the hot male models/actors/athletes that have graced most, if not all of the past ad campaigns.
From 1982’s Marky Mark to Freddie Ljungberg in 2004 and 2006, from Antonio Sabato Jr. in 1997 to Travis Fimmel in 2001, the line-up has been an illustrious one that’s almost always memorable in more ways than one.
Other hotties in the brotherhood of hotness include Kellan Lutz (2010) and model Garrett Neff (2008); the list just goes on and on.
Now let’s not forget Hidetoshi Nakata (2010) either. Ah, the memories.
And now that we are done drooling (yes, you missed a spot on your lower lip), it’s now time for the post proper. To be launched in Singapore come 1 September 2012, you’ll find the Calvin Klein Underwear 30th Anniversary collection at the Calvin Klein store at Paragon (as well as department store counters). Priced from SGD32 to SGD39, this re-imagined cotton stretch line brings back the brand’s iconic grey logo waistband silhouette in various styles, including boxer briefs, briefs and trunks.
Last but not least, I’ve got a little treat for the boys. Calvin Klein Underwear will be giving 30 pairs of underwear to 30 guys, along with a pair of invites to the event that’s happening something in October 2012, so follow the link and take part if you’re keen.
Images: Calvin Klein