Spring-Summer 2012 Womens Chanel Ad Campaign

There’s no denying how breathtakingly gorgeous the way the entire Spring-Summer 2012 Womens Chanel ad campaign is set up, an extension of the season’s underwater theme, now brought to another level altogether with models Saskia de Brauw and Joan Smalls getting all sporty by the sea.

Styled by the woman who has the Midas touch (that would be Carine Roitfeld), the campaign (lensed by Karl Lagerfeld) is a visual feast, made even more stunning when it’s presented in black and white.

And yes, that’s how you should always rock your Chanel bag whenever you’re on the pommel horse, ladies. You should also check out the campaign on Facebook, where you’ll be better able to spot the new season Boy, which comes with a thicker (and sportier) shoulder strap.

Images: Chanel

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