Prada LG 3.0

When is a phone not a phone? When it becomes a fashion accessory, of course. Into its third incarnation after the first two releases in 2007 and 2008, Prada and LG will be releasing the 3.0 in January 2012, with Prada taking the lead in imparting its design  philosophy and LG, their technology expertise and know-how.

As someone who is not as tech-savvy as he should be, I must admit, I don’t know what the Android Gingerbread OS refers to (or how it works). Neither did I know this phone will have a dual channel processor, or what the term 1540mAh refers to as far as the battery is concerned.

What I know, however, is how beautifully stylish it is, boasting one of the biggest (and brightest) touch screens of any smart phone currently on the market, a super-thin body (like your regular supermodel, of course) that comes in at only 0.85 cm thick, and the back of the phone featuring the same pattern as Prada’s iconic Saffiano pattern.

It also helps that the interface is as minimalist as it is, the icons simply presented. Because less is more, the colour scheme is monochromatic, the only bursts of colour (if you so choose, of course) come in the form of pre-loaded wallpapers featuring different patterns courtesy of Prada.

No word yet on how much it’ll cost, though I have a feeling it will be around the price of (if not more than) the most expensive iPhone4S model available, since it will also come with an additional Prada accessory as well. Will it be a mobile strap, or a smart phone pouch, only time will tell.

And I’m looking forward to it.

Images: Prada

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