If you’re old enough to remember GUESS, you’re definitely old, which was the first thing that came to mind when I laid eyes on the GUESS Originals x A$AP capsule collection. Back then it was all about the sexy GUESS girls and boys in their tightly fitted jeans and almost everyone I knew had a pair. Or two. Along with whatever else they sold which pretty much sold like hotcakes back in the day.
You could say I’m feeling nostalgic (old people tend to do that a lot), but this particular collaboration sure brought back many memories, with the 35-piece vintage-inspired collection promising to have something for everyone. And the one thing that caught my eye? Those GUE$$ tees that come with $$ instead of SS which I think is all A$AP’s doing. Imbued with the vibe of the 80s (or is it the 90s), they are fun, they are colourful and they are definitely gay (and by gay I mean happy). Priced from SGD89 and up, they will be available in Singapore at 3 GUESS boutiques (ION Orchard, Marina Bay Sands and Ngee Ann City) from 8 July 2017.
And while your guess is as good as mine as to whether this will help the brand from sliding further into oblivion, I’m guessing many of you would get a tee (or two) just to take that walk down memory lane (see what I did there?). Because I most definitely am.