Every season Tomas Maier works with a different photographer in the continuing series that’s known as Art Of Collaboration, and this season is no different. Working with Erwin Olaf who lensed the F/W12 ad campaign, it’s a collaboration that according to Maier, is one that’s unique given how his images transcend the medium of photography.
‘His images, like the collection, are quite formal and buttoned-up,’ adds Maier, adding that Erwin’s precise graphic approach was ideal.
In other words, it’s an ad campaign that’s unfettered and stark, yet quietly glamourous. And in the words of Maier, ‘the images offer a perfect realisation of the collection’. And check out the exclusive making-of video along with a narration by Tomas Maier one day before it’s launched worldwide on Bottega Veneta’s online site tomorrow.
Image & Video: Bottega Veneta