Bagaholicboy News #182 – Godfrey Gao, The New Face Of Louis Vuitton

January 3, 2011

First there was the strong Chinoiserie flavour in the Spring-Summer 2011 Womens Louis Vuitton runway collection, and now I’ve received confirmation of Taiwanese model (and hunk de jour) Godfrey Gao [ 高以翔 ] as one of the new faces for the S/S11 mens ad campaign. Say what you want, but I see it as a strategic play for the booming Chinese market.

And I’m really not surprised at this development either, because a) Godfrey is cute, and b) Louis Vuitton has the foresight to know which market to pander to.

In the ad campaign, he is seen along with the Louis Vuitton Damier Graphite Elvis, which I now know will only be available in Singapore come March 2011. Tentatively priced at USD1210 and USD1100 for the GM and the MM respectively, the messenger is guaranteed to sell lots more with Mr Gao’s endorsement.

What I’m really wondering about is whether there will be other celebrities in the ad campaign, since the press release did say (and I quote), ‘Godfrey Gao is selected as one of the models of the advertising campaign’. More Asian actors/models/celebrities perhaps?

Now that would be interesting.

Image: Louis Vuitton

YOU SHOULD SEE: Louis Vuitton Damier Aventure Practical
YOU SHOULD SEE: Updated – S/S11 Mens Louis Vuitton
YOU SHOULD SEE: Pre-Spring 2011 Mens Louis Vuitton
YOU SHOULD SEE: S/S11 Mens Louis Vuitton: Backstage Snapshots
YOU SHOULD SEE: S/S11 Mens Louis Vuitton

Ad Campaigns Bagaholicboy Most-Read Bagaholicboy News Louis Vuitton Messengers And Backpacks Spring-Summer 2011

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Comments

So cute! LOL!

Glenn on PLEATS PLEASE Issey Miyake Sushi Set
06:30 PM Mar 31

Hi, will you introduce bracelets from Balenciaga/BV/Givenchy? Thanks in advance.

jenny on Hermès RGHW Kelly Double Tour
12:21 PM Mar 31

Thanks for the update Adele. Much appreciated.

Bagaholicboy on Chanel: The Business Of Harmonisation
07:19 PM Mar 30

I'm in Australia now. Prices have dropped.

Adele Chew on Chanel: The Business Of Harmonisation
07:19 PM Mar 30

Here's another post done after this, have a read here too. Thanks! http://bagaholicboy.com/2015/03/chanel-the-business-of-harmonisation/

Bagaholicboy on Bagaholicboy News #276 – Chanel To Harmonise Prices Worldwide
03:49 PM Mar 27

I think the difference is still more than 10%, because the adjustments in Singapore wasn't much and if your...

Jan on Bagaholicboy News #276 – Chanel To Harmonise Prices Worldwide
11:40 AM Mar 27

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