Fall-Winter 2010 Womens Proenza Schouler Ad Campaign
The very first ad campaign ever for Proenza Schouler has made its debut online, a natural progression of sorts for a brand that’s going from strength to strength. Starring models Tati Cotliar and twin newcomers Ann and Kirby Kenny in looks from the 90s-inspired girly and grunge F/W10 collection, the campaign is shot by Daniel Jackson.
More interestingly is this: the lone F/W10 bag in the ad campaign, a quilted leather shoulder sling bag that’s, you guessed it, all girly and grunge.
Images: Proenza Schouler
Love love love! Proenza Schouler never fails to amaze me although I can never pronounce the name out loud.
LOL! Honestly I don’t even know how to pronounce the name properly myself either.
Love! Such simplicity and elegant! Is PS ever going to be in Sg??
awww so glad proenza schouler is finally making it’s way to s’pore. they are totally sweet guys and i sat next to them and their PR team at a taping for the Martha Stewart show a few months back (jack + lazaro, if you’re reading this- thanks for the Proenza keychain, i use it daily).
what’s more epic than their faux tie-dye womenswear last season is how lazaro got his start in the biz by having his mom talk to anna wintour on a flight! (you must google it, it’s a great story). kudos to them both.
and their name is easier than you think to pronouce!
You lucky dog!
It does indeed look very ’90s, a decade that is rather under-rated.
I don’t really remember most of the 90s, but much more of the 80s than I possibly want. Now why is that?
Love the shoes and the way the heels look. The psychedelic prints are rather intriguing.
Any website to buy Proenza Schouler bags online?
Hi try XXX. I saw the PS1 bags and i heard you can also place a request for them to bring in the bags which are not on their website currently.
Hi Allylise, thanks for your comment. I took out the URL because I can’t verify if they only sell authentic items.